At the Dubuque Chapter of the American Advertising Awards (AAA), Clarke student Charlotte Rodewald took home Best of Show in the category of Out of Home Poster for her piece entitled “Ed’s Chuck Wagon.” Rodewald also won both gold and silver awards at the event.
As a result of Rodewald’s gold award, her work was sent to the Regional competition in St. Louis, Missouri, that took place in late March.
There were 91 student entries from throughout the district at the Regional competition. The American Advertising Federation (AAF) District 9 board was joined in St. Louis by a diverse and accomplished trio of creative professionals from Austin, Chicago, and Denver to judge the student entries. Rodewold’s work was among 19 winning entries. She received both a gold and silver award; her gold award was for her piece “Ed’s Chuck Wagon” and the silver went to her artwork entitled “Anatomy of Ice Cream.”
Gold and silver winners are then forwarded on to the National AAA competition, which will take place June 5-8 in Hollywood, Florida.
Rodewald said, “I was blown away when I heard that my work was selected for the National competition. This was the first year I won a gold in the Regionals, and really that was all I was hoping for. I knew ‘Ed’s Chuck Wagon’ was the strongest piece I had ever made, and I thought it would do well, but I could not have hoped for Nationals. I share this award with my professors. Not only does it represent everything I’ve learned, but it also displays the high standard examplified in the Clarke Art Department and the University itself.”
Clarke Professor of Art Louise Kames said, “We celebrate Charlotte Rodewald’s continued success. Her accomplishments underscore the professionalism of the graphic design program at Clarke.”
AAF is a national non-profit organization, promoting and protecting the interests of advertising and public relations. Locally, AAF Dubuque is the affiliate to the national organization and AAAward competition. The mission of the competition is to recognize and reward creative excellence in the art of advertising.